The Zen Leader welcomed guest, Jennifer Noel Taylor. She is an energy healing practitioner, self-help motivator, and the CEO of Quantum-Touch, Inc. She has dedicated her life work to helping people discover the healing power of their love.
Intro:Welcome to The Zen Leaderwith Lara Jaye. Whether you’re a leader at home or in the boardroom, Lara provides the tools to help you get unstuck in different areas of your life. Now here’s your host, Lara Jaye.
Lara:Welcome to The Zen Leader Show, helping you transform your life and find greater satisfaction and peace. I’m your host, Lara Jaye, international bestselling author and speaker, helping you find your happy. You know that spot inside of you that feels calm and peace, even when chaos is swirling around you. My next guest today, she also knows how to find that calm and peace even when chaos is swirling around, Jennifer Noel Taylor. Welcome, Jennifer. How are you?
Jennifer Noel Taylor:Thanks! I’m great! Thanks for having me. It’s great to be here.
Lara:Yeah, thanks for joining me all the way from Hawaii. I’m so excited. [LAUGHTER]
Lara:Yay! I love it. I want to read your bio because this is amazing. You’re an energy healing practitioner, self-help motivator, CEO of Quantum-Touch. You have dedicated your life work to helping people discover the healing power of their love. Of course, you graduated from Cal-Poly. Your first job, a software engineer to a big company in San Diego, and like so many of us, felt incredibly trapped and depressed at a job that paid the bills — I can’t wait to talk more about this — but didn’t align with your true passion in life.
Now you initially knew that you had a life purpose and felt keenly aware that you weren’t following it [LAUGHTER], like a lot of us do. But we stay in our jobs, don’t we? To cope with the social isolation and depression you felt at work, you started studying bodywork and alternative healing, which I know we’re going to get into that and talk lots about it. As CEO of Quantum-Touch, Jennifer continues to promote optimal wellness by helping people connect more deeply to their love. Not only is love the basis of all the healing, but it’s also the guiding force behind the business itself.
Her business practices include spiritually rewarding jobs, loving service to the world, and much, much more. One of the things is financial abundance, and we’re going to talk about that and her new book that’s coming out soon, Spiritual and Broke: The Practical Guide to the Energy of Money. Jennifer, there’s so much I want to talk about with this book, and I know you’re in the process of writing it now. You’re very close to finishing it, and all of this that we’re going to be talking about today over the next hour, I know you probably put in there. You ditched the corporate world to become that coach and healer. What was the tipping point that made you decide to finally take that leap of faith and strike out to change your career?
Jennifer:That’s a great question. The tipping point was a combination of factors that had me leave my career. The first one was extreme depression at my job. I was so depressed it was like I didn’t care anymore. I didn’t care if I took a risk or whatever I did. It was just depression, combined with the idea that there was something else waiting for me. I felt guided to quit my job and I had met my current business partner, Richard Gordon. After I met him, the universe said, “This is your life work. You’re supposed to be doing Quantum-Touch.” So extreme depression combined with a new opportunity, combined with, “Well, I don’t care. I have nothing to lose,” turned into a leap of faith.
Lara:Yeah, but you were making money and paying the bills, right?
Lara:Then you decided to throw all that out? [LAUGHTER]
Jennifer:Mm-hmm. Yeah. [LAUGHTER]
Lara:Right? Isn’t that what we do? [LAUGHTER]
Jennifer:Yeah. I think part of that was just the extreme depression, like I didn’t care if I didn’t pay the bills anymore. It was almost like I hit that level of, “Wow. Well, if I don’t pay the bills, I don’t pay the bills.” It just got to that point where I knew I was so off that I just had to do something.
Lara:You had to do something.
Jennifer:I had to do something. I was compelled and I just stopped really… almost like surrender. A lot of people get into that space of, “Oh, whatever. It’s so bad. I’m going to surrender to my new future,” type of thing. I think that word comes up right now is surrendering to something new.
Lara:It’s huge. I get exactly where you were, and I know a lot of our listeners do, too, is they’re working that W-2 job, and that’s paying the bills and actually probably affording a really nice lifestyle. But they know that they have a higher calling. They know they have a higher calling. It must have been a very difficult decision for you, except that you were so sad and depressed. You were like… didn’t care.
Jennifer:Yeah. I mean, that actually was the driving cause. I didn’t even care about the money anymore. I was so depressed that I just said, “I got to do something. I’ve hit rock bottom.” I think everyone in their life, they make a change when they hit the lowest point they can get, whether it’s giving up an addiction or leaving a bad relationship, or whatever it is. Sometimes you got to hit rock bottom, and I hit my emotional rock bottom and I was willing to do anything.
Lara:You were willing to go for it.
Jennifer:Willing to do anything, even if I ran out of money. I just felt like somehow I had to make a change.
Lara:I think a lot of our listeners are either at that W-2 spot going, “Okay, do I really do this? I feel called to do it,” and like we all think, you follow your passion and the money is going to come. But let’s be realistic. It didn’t happen for me like that. Did it for you?
Jennifer:Absolutely not. [LAUGHTER]
Lara:What are we doing wrong? Oh, my gosh! I know so many passionate people who are struggling to make these ends meet doing what they love. There is a secret to making your passion… is there a secret? If there is, what is it? [LAUGHTER]
Jennifer:[LAUGHTER] I do believe there’s a secret. Here’s what I’ve personally learned. Let me just give you a little background. When I took that leap of faith, my finances took a leap into the negative zone. I actually had what I call “negative money.” I ended up borrowing $100,000 to keep the business afloat. I had my credit card maxed up to $35,000. I was in debt. I was in the hole and worried about how we were going to make ends meet. It was just really stressful. When I took that leap of faith, the money did not come. There’s my background. Yeah.
Lara:You took the leap of faith. I did, too, and it’s like we sell our homes. We sell our cars for these businesses, these spiritual businesses, that we think we are being called to, which we are, clearly, doing what we feel called to and passionate, and we can’t not do this. Why isn’t the money there? What happened? What happens? [LAUGHTER]
Jennifer:I think there’s a myriad of things that contribute to that. The first one is something that I was doing and I wasn’t even aware of it, but here’s what my thought process seemed like. “All right, universe. Look, I did all this for you. I took a leap of faith. I’m helping others. Where’s the money?” I was blaming the universe and God, and Spirit, and all of that. I was saying, “Where’s the money, universe?”
Lara:Where’s the money? Show me the money.
Jennifer:Show me the money. Come on, show me the money. That was actually my mistake. I was sitting there waiting for the universe to deliver. I actually felt like a martyr for the cause. I know a lot of other people who feel like they’re martyred for the cause. They’re like, “Well, I’m sacrificing myself for my cause.” That was my mistake. That was the biggest thing because I was stuck in this victim mentality, and I wasn’t a victim to necessarily circumstances or my business partner. I was a victim to God or the universe or Spirit. I was a victim to my own belief set.
In my book, I describe this wake-up call realizing, “Wow! I’m sitting here in a victim mentality. No wonder why I can’t get my money together.” It’s a victim consciousness. I know a lot of people who it sneaks in there. They expect the universe to deliver. They say, “I really can’t afford to do this, but I’m doing this anyways because I feel called to do this,” or there’s always some kind of victim mentality or self-sacrificial thing.
Lara:But you took a huge loan. You took a loan. You stepped out. You’re working. How is that a victim mentality when you’re making efforts, when you’re making movement forward? I guess I don’t understand that.
Jennifer:Oh, okay. My mindset was even though I took…
Lara:Your actions were one thing, but your mindset was another.
Jennifer:My mindset was like, “Oh, God. Now I got to take out a loan and it’s the universe’s fault.”
Jennifer:“Oh, I charged up my credit because it’s the universe’s fault. The universe is supposed to give me money. I’m doing what I love.”
Lara:Yeah, it’s true. But to me, I would think you’re showing effort. You’re showing, “Hey, I am all in, God. I am all in. I am here.” It wasn’t being delivered, right? The business, the money wasn’t being delivered back.
Jennifer:It wasn’t being delivered. Yeah, it was mostly, though, in my mind, I was thinking, “All right, God. Where the money?” I’m a victim.
Jennifer:“I’m waiting for you. I’m waiting for God. I’m waiting for you. Come on. Deliver, deliver, deliver.” See, when I had a real job, because I was miserable, I actually took responsibility for my money. I actually said, “I have got to balance my books. I’ve got to make sure I don’t spend too much money.” I was very responsible financially, but when I started to do what I loved, now I started waiting for the universe to deliver rather than still owning my power of my money. It’s a very subtle thing about who are we blaming for the money? Some people blame the taxes. Some people blame the state of the economy.[00:10:00]Some people blame their customers or whatever. But it’s that victim mentality that, once I woke up from that, things started to shift.
Lara:So you had to become aware of it first.
Jennifer:Yes, it almost was background noise. Because I had been so engrained in that idea that if you do what you love, the money will come.
Lara:I know we hear that. We all hear that.
Jennifer:We hear that all the time.
Lara:We hear it all the time. If you do what you love, the money will come.
Jennifer:Do what you love. So, I was just waiting for the money to come.
Lara:Yeah, we’re waiting. Where is it?
Jennifer:I was waiting.
Lara:[LAUGHTER] Where are you money? But I also feel like you were taking diligent action, and that’s why, I guess, where I get frustrated is we’re working very hard everyday. We’re taking diligent action, especially as entrepreneurs. I mean this is not easy, right?
Lara:Being an entrepreneur is not easy. Did you feel like you were taking diligent action everyday and showing God that, “Hey, I am here and I’m committed?”
Jennifer:I felt like I was taking action, but my energy wasn’t aligned with it. I was trying to get it to work. Now here’s what I noticed. This is the weird part, and I’ve seen other people notice this, too. I would cut stuff off my budget, and the revenue would go down to match my cuts.
Jennifer:Or I would suddenly make more money, and all of a sudden, I’d have a car repair or some other unanticipated expense. The more money that I made was just absorbed. It was like I could never get it to work out no matter what I did. There was always this energy that was keeping me either breaking even or going into the hole every month. That was a weird phenomenon. I’m like, “Well, what’s going on? I mean here I am. I’m trying to do something.” I even worked with a coach for five years, and towards the end of our coaching, we noticed no matter what we do, we can’t balance the budget. This is crazy.
Lara:Even the coach said that to you.
Jennifer:Even the coach said that. We were trying…
Jennifer:Because see, our energy is so powerful. It can hold any pattern in a place. I mean have you ever said the woman who keeps on attracting unavailable men? Or the people who keeps on attracting the same relationship situation. Or almost like the person who’s trying to lose weight and nothing works because their body just has this setpoint. I had this setpoint financially of losing money, and that’s where that was the issue with me.
Lara:I love that. A financial setpoint. Just like a weight setpoint and all the others. I think we can all relate to that. [LAUGHTER]
Lara:That’s for sure. How fascinating. Everyone has missteps along the way. It happens. Looking back, what was a misstep that you took that you worked through and how did you do it?
Jennifer:That’s a great question. The first misstep was feeling like a victim to my circumstances. The second misstep that I was doing was I was waiting for money on one hand and completely overspending on the other hand. I wouldn’t budget myself. I would just spend money kind of willy-nilly on things that just didn’t have meaning for me. For example, in business, I was told, “Oh, you guys need to do a sales funnel and you should buy all these software tools to do a sales funnel. You need to buy this advertising and Google Ads, and all of this.” Honestly, there’s nothing wrong with sales funnels, but my heart just wasn’t in to some kind of marketing where my heart wasn’t into it, and it lost money.
What I realized is that for marketing, sales and things like that, if our heart is really not into what we’re trying to do to promote our business, if you’re doing something spiritually conscious, if you’re doing service work, if you’re doing a heart-based business, your heart actually has to be into the business aspect. That’s where I went wrong.
Lara:Oh, my gosh! When we come right back from break, Jennifer, I want to talk more about this point, because I think we could go on and on about this, and we will be right back.
Lara:Welcome back to The Zen Leader. I am Lara Jaye and with me here is Jennifer Taylor. We are talking about her new book that’s coming out soon, Spiritual and Broke, Spiritual and Broke. Jennifer, before we get back into right before break, we had a great question and you were in the middle of answering that. What is the URL where people can find you and find more information about this book Spiritual and Broke?
Jennifer:That’s a great question. My URL is JenniferNoel.com. You can sign up for my mailing list, and I’m sending out a free excerpt of the book, the first three chapters. If you sign up, you get that for free, and I hope you get a chance to visit my site.
Lara:I love it. Right before break, I love what you were talking about with the missteps and as entrepreneurs, we’re sold all this junk, crap. Can I just say that? We think we need to get it, and so we do it, and then we realize it really doesn’t align with us. I know that I’ve done that, so please don’t feel bad about that. It is, especially the sales funnels. Oh, my gosh! [LAUGHTER] You mentioned that. I’m like, “Ah!” [LAUGHTER] My hair is standing up on end. [LAUGHTER] But if it doesn’t feel right and it’s not aligned with us, it’s not going to work, is it?
Jennifer:That’s what I learned. Now in traditional… having a real job, I could do stuff that wasn’t aligned and it kind of worked in a weird way. I made money and things like that, but when you’re doing a heart-centered business, the interesting part is it’s really hard to do stuff that’s no longer aligned with you. It’s almost like you need to go to the next level of consciousness to stay in business doing a heart-centered thing. If you’re trying to either hire someone that’s not feeling good, doing a sales and marketing technique that doesn’t feel aligned… whatever it is, hiring a vendor that doesn’t feel like the right match, it typically is a waste of money.
Lara:Yes. Staff that you bring on board or anything. Yeah, that’s a great way to look at it. Again, we learn by, unfortunately, losing the money, right? [LAUGHTER]
Lara:Dang it! Right? Then I think about when the more in debt you get, then you don’t even care. You have to just keep putting stuff on credit cards because you can’t even dig yourself out, can you?
Jennifer:Yeah, I mean the debt thing was really hard because it seemed insurmountable, and $135,000 of debt seems insane. Just the interest alone was running maybe almost $1,000 a month on that level of interest, so it seems impossible to dig yourself out. But once I stopped feeling like a victim to it and once I said, “All right, I can do this. I got this. I’m going to make it work. I’m going to stop waiting for God to help me and just make this happen.”
Then I started to create a plan, and part of that was where am I spending the money that’s not aligned? That was a big life-changing thought because I realized, “If I only spend money on things that I love, there’s not a lot that I feel compelled to spend money on anymore.” That was kind of an eyeopener for me.
Lara:Oh, I love that. Basically what you did is you took 100% responsibility for this business and your life, which first you became aware of it, you took responsibility, and then you were able to go and start looking at it differently.
Jennifer:Yes. Because I feel like no matter what happens in life, there’s two ways to react. One is to feel like a victim. The other way is to say, “I’m going to bring back my power. I’m going to deal with this.” The people that feel like a victim, which is what I was doing, the tendency is to lay around on the couch and do nothing because you feel like, “Nothing I can do will ever fix it.”
Jennifer:Right? If you can get into that place of no matter what, you’re empowered, you’re not a victim, you can work through it, you can use challenges as an opportunity, it’s just a big shift in mindset to eliminate that victim-type of mentality.
Lara:I want to know how many times you wanted to just go back to your W-2 job [LAUGHTER] and said, “Screw this.” [LAUGHTER]
Jennifer:I thought about going back to a real job because it’s easy, right? You just show up at work, and you do your stuff. You get a paycheck. It’s super easy. It occurred to me many times, and I realized, though, that I would go back to not feeling engaged on a heart level. I would go back to being bored at work, and I realized that was worse than evolving to figure out how to make a conscious business work. I felt like it was even worse than struggling with money to go back.
Lara:To go back. You felt defeated. When you realized and took responsibility, got out of the victim mode, I mean your bills just weren’t paid overnight. Right? [LAUGHTER]
Jennifer:It took about three years to pay off the debt. I didn’t declare bankruptcy. I just paid it and built some savings, which I feel like is one of the issues, having some backup funding, having some savings. Yeah, it wasn’t overnight. But once I took ownership and then once I really looked at, “Am I doing things that really resonate with my truth and the business?” and I looked at every aspect of my life. “Do I live where I resonate? Does this marketing resonate? Does this employee resonate?” Some of those decisions were tough. I had to let people go who just weren’t a match. I eliminated my place to live. I got a less-expensive place to live because my big house wasn’t resonating. Just a lot of stuff wasn’t really my truth. Some of those decisions can be hard.
Lara:I love that you looked at every aspect of your life because our businesses are who we are, too. We have to look at that, and it’s where we live and it all affects us. If you’re just not a conscious entrepreneur, just a normal entrepreneur, you’re not looking at it like spiritual people are like we are and trying to infuse it all together, and just really live from our truth. It’s super hard sometimes. [LAUGHTER]
Jennifer:I think it’s super hard. I think that when you’re serving others, you’re living from your heart and you’re doing a conscious business, part of that is the universe asks us to raise our own consciousness. We can’t get away with what we used to get away with.
Lara:Dang it! [LAUGHTER]
Jennifer:Dang it! [LAUGHTER] For example, a lot of people go out on a Friday night and have some drinks. I can’t really get away with that anymore. I can’t really have a lot of drinks without feeling negative, adverse health effects, right? I think what some people can do when you raise your consciousness, you can no longer get away with what you used to be able to do. It’s a shifting target, and I think that kind of throws us off because we think, “Well, why can’t we apply what we learned in traditional business to a heart-centered conscious business?”
Jennifer:It doesn’t work.
Lara:It doesn’t work, all the Marketing 101 that we know, all of what we know in our W-2 businesses. We bring it in and it’s like, “Dang it! Why isn’t it working?” [LAUGHTER]
Jennifer:It doesn’t work. That was the weird part. I’m like, “Wow! This should have worked. It didn’t work.” I realized, “Wow! Did I really resonate with that?” I had to look at did I resonate with that sales funnel or did I find it to be just an inconvenient thing?
Lara:[LAUGHTER] Right. It’s different for everybody, even within the conscious businesses. I think that it’s all up to every single different conscious entrepreneur and how they’re going to do it and not push each other or whatever, especially when it comes down to coaching. Then they’ve got all the coaches in there. I know at one time I’ve had several different coaches, and they all wanted me to do something different. Finally, I just threw them all out. I was like, “No, I’m not doing anything.” [LAUGHTER] You have to bring it back into you and your heart and go, “Okay, what’s right?”
Jennifer:What’s your truth? Now I’ll give an example. Some people like to write blogs. If you resonate with that, that’s your path. Some people like to do podcasts like this, and I resonate… I love these. I’m all for it.
Lara:Glad to have you on. [LAUGHTER]
Jennifer:Yay. Then some people like to do email marketing, just whatever feels right for you. I was so happy when I gave myself permission to stop doing what I didn’t resonate with.
Lara:Oh, I love that.
Jennifer:I finally gave myself permission and I was so happy. I’m like, “I don’t have to do that anymore. Why did I just go uphill with this?” It was so nice to just finally give myself that permission. It’s like, “I’m going to follow my heart with every aspect of business, not just what I’m producing for people.”
Lara:Not just… mm-hmm.
Jennifer:Not just your business, but how you run the business.
Lara:How you run it. What are some… well, we’ve only got about a minute left before our break, but let’s start with just one tip in your book and we’ll come back from break to tell us some more. A tip that you can share with someone who is struggling with money in a spiritual business. What is one thing they can do right here, right now?
Jennifer:The first thing to do is I feel like really starting to connect with what your heart is saying. Because if you don’t have that connection, it’s really hard to follow it. Sometimes if you’re stressed out and you’re worried about the money thing, the last thing you want to do is go into this peaceful, heart-centered place because it’s just almost impossible. My first tip is spending. No matter what’s going on in your day, no matter how chaotic it is, no matter how much drama you have, spend at least 10 minutes a day doing something you love and being fully conscious with it. I’ll give an example after the break.
Lara:Okay, super. We’re going to take a break right now. We’ll be right back with Jennifer Taylor.
Lara:I’m Lara Jaye with The Zen Leader. Welcome back from break, and you can find me here at WSRQradio.com or larajaye.com. Jennifer, what was your URL again for people to find you?
Jennifer:Great. My URL is jennifernoeltaylor.com. If you go there and sign up for my mailing list, you’ll get the first three chapters of my new book Spiritual and Broke, so I hope you get a chance to check me out.
Lara:Awesome! Right before break, you were going to give us an example of what to do if we’re struggling.
Jennifer:The first thing is when you’re doing a conscious business, I believe if you can think of your heart, what you love, as the compass that guides you towards the right path. It’s very different than what we’ve been taught about business where you need to use logic and numbers. It’s like your heart is actually going to lead you to a successful business. One of the things that we need to do is stay connected to what our heart is telling us. Unfortunately, if we’re stressed about money or we have a lot of drama going on, or there’s employee issues, or whatever it is, what tends to happen with stress is that communication with the heart, the still, small voice gets shut down.
In your life, if you can take just 10 minutes a day, do something you love. I call it my “what you love” meditation, right? It can be anything as long as you’re fully connected to your love just for 10 minutes. For example, what I used to do is gardening. I love to connect with nature and I would just plant flowers, and I’d just spend some time each day really appreciating the beauty of what I was creating with my garden. What happened with me out there is that when I opened my heart and did what I love, I could hear my still, small voice give me guidance of the path that was in the highest good. That’s the wonderful part is your heart will lead you to the right marketing plan, the right people to hire, but you have to open that channel of communication.
Lara:You’ve got to get still. That’s my first step, too. Be still. [LAUGHTER] Right? Just enjoy the quiet. I love that. I love that tip… to connect? What’s another tip that you could share with someone who’s struggling with paying their bills, and they’re so focused on having this business and not going back to a W-2 job? How can they do that and still breathe?
Jennifer:The other tip that I feel like is really important is balancing the money thing is, on one level, super easy because you have income coming in, and you have income going out. The only goal is to make sure the income coming in is higher than the income going out.
Lara:[LAUGHTER] I like how you said it’s super easy. That does not sound super easy.
Jennifer:[LAUGHTER] It’s super easy, on one level, right? A child can understand that.
Jennifer:Basically, when you’re looking at that, what I like to focus on first is instead of putting pressure on yourself to bring in more income, look at where the money is going. Look at every single penny that’s going out and saying, “Do I resonate with where this money is going?” So let me give you an example.
Payroll. Is everyone on your payroll really resonating with your company? That’s a hard one to answer, but it’s super important. Because what I realize is if you have an employee that you’re not really resonating with that employee, that employee is really not the best match for the job. Letting that person go and move on to find something that really works for them is in the highest good for both of you. Again, this is a heart-based decision, not a logical decision, because sometimes an employee may feel right but needs some training. Or just following your heart on all your major expenses.
Office space. Do you like where you work? Yes or no. Does it open your heart or you feel kind of closed down where you work? Marketing stuff, SEO stuff, whatever you’re spending money on, is it really your truth and looking at every single aspect, because there’s a lot of hidden money in what we spend.
Lara:That’s good. Yeah. Facebook Ads are all kinds of things that we can look at, right?
Jennifer:Mm-hmm. Even your personal life. Because as a coach or a healer, a lot of your expenses are your personal expenses. If you sit back and say, “Do I love where I live? Do I really love where I live?” If the answer is no, then your money isn’t going to what you love.
Lara:That’s true. That’s what you said you did when you made this move.
Jennifer:Mm-hmm. Every time you want to spend money on something, do I love this? Do I love what I’m spending money on? It’s such a simple question, but you’d be surprised at how many times that answer is no. [00:30:00]You’re right and we do it anyway, right? [LAUGHTER]
Jennifer:We do it anyway.
Lara:Why do we do that? [LAUGHTER]
Jennifer:I know there’s always something that I feel like people are struggling with money. There’s always some kind of expense in there that’s just a habit rather than something they love. Just taking a step back and looking at it from a conscious perspective. Do I really love that or is this just a habit? Do I feel like I have to buy this for whatever reason? It’s interesting how much money I was spending on things that I didn’t love at all, but I felt like, for some reason, compelled like, “Oh, I have to buy this online webinar service. I have to buy this outfit.” Whatever it is.
Lara:I think sometimes there are cheaper ways to do things, but at first, we might take one way just because it’s easier, but it might cost a little bit more. But as an entrepreneur, we got to dig a little bit, right?
Jennifer:I think yes. I think your heart will tell you that, too. If you’re buying some kind of web hosting and you just don’t really like that company or it feels wrong, that’s an indicator that it’s time to look at that area of your business. Sometimes my heart just says, “Okay, look at this area of your business because you’re spending too much money, and you’re not getting the return. It’s not feeling like a balanced energy.” That’s another area that I like to look at, too. Am I getting a return for what I’m spending? Is it balanced? If it feels unbalanced, then you know you got to look at that area.
Lara:As a spiritual entrepreneur, you left your W-2 job. Did you ever feel like you and maybe you address this in your book, that you didn’t deserve the money?
Jennifer:That’s the other thing, the income coming in. I looked at expenses first. That was my way because I didn’t want to put pressure on myself to make more money, so I’m like, “Oh, look. I’m overspending this much money.” Yeah, another area is people’s feelings of self-worth interfere with what they charge. I know a lot of coaches who are seriously undercharging for their work. They’re charging $40 an hour or something that’s not sustainable. That’s rough, too. I just consulted with a business that was undercharging for their service, and I could feel. Again, you can tell if it just feels off. You’re like, “Wow! It just feels like I’m not really getting what I deserve for my time.”
Lara:Then there’s others who I feel like have overcharged me. There’s ones who I feel like definitely undercharging, but others who are way overcharged. It’s like there’s got to be some happy medium in there. [LAUGHTER]
Jennifer:Yeah. There has to be a happy medium, and I feel like the majority of people, because we’re so service-oriented, tend to lean on the area of undercharging.
Lara:Under. That’s true.
Lara:Then the guilt that comes in when you do try to raise your prices.
Jennifer:Yeah, and that’s the tough one. Because if you’re going to raise your prices, you are going to get complaints. That’s just the bottom line. Some customers are going to complain. Not all customers, but there will be some that complain. The fear of raising your prices and saying, “Oh, no. What if I lose my customers?” But I believe that what happens, what I notice is when you raise prices, you actually attract kind of a different realm of people. That’s the nice part is you only lost the customers that weren’t really a match for you, anyways.
Lara:Right, and we need to be focused on whoever our ideal audience is and what amount of money resonates with them. That’s true. That is true. Lovely. Any other tips in your book that you want to share for Spiritual and Brokefor someone?
Jennifer:Yes. I just wanted to recap the whole victim thing. I can’t emphasize enough how important that is to get in this place where you feel empowered, that you can actually make a change. That was one of my biggest wakeup calls was really looking into the whole victim mentality because we do create our reality, and that may be hard to accept, because I know I’ve wrestled with that. I think many people wrestle with that is, “Am I really creating this? Am I really creating everything?” I personally believe that, yes, we are responsible for everything, even the things that may seem like we have no control over.
I just feel like that’s something to really look at is anywhere where you catch yourself thinking that you’re powerless in any aspect. Because if I trace back everyone I’ve talked to who struggled with money, on some level, if you dig deep enough, there’s a disempowered feeling around it. Just reclaiming your power will actually start to shift things by itself. I can’t emphasize enough either how important it is to follow your heart, because everyone’s path towards turning their money around is different. What works for me may not work for you. In my book, I give a lot of tips about how to really connect to your truth and how to implement that into the real world.
Lara:Lovely. All right, we’re going to take a break right now. We’ll be right back with our last segment with Jennifer Taylor and Spiritual and Broke.
Lara:Welcome back to The Zen Leader. I’m Lara Jaye here on WSRQradio.com and here with me is Jennifer Taylor. We’re talking about her newest book coming out very soon, Spiritual and Broke. Jennifer, when is the book expected to be out?
Jennifer:[LAUGHTER] I’m expecting to bring it out next year, March or February of next year.
Lara:Of 2018. Awesome! I can’t wait till then. I need it now. [LAUGHTER] I’m just kidding. [LAUGHTER] That’s great. I did get to read little excerpts of it, and you quote Billy Joel. “If you’re not doing what you love, you’re wasting your time.” [LAUGHTER] I love that. Is that so true, right?
Jennifer:I feel like it’s so true.
Lara:Yeah, and even I look at my kids. My kids are wanting to follow their passions — music and the other one is a video game programmer — but they’re like, “Okay, how are we going to pay the bills?” especially for the one who composes music. He’s like, “Well, I have to have a W-2 job.” We’re not seeing that he can actually do what he loves. How did you really, really do what you love and not go back to work at a W-2 job, or go work at Starbucks? What did you do? I want to know how you still slept at night and got your bills paid, and really specifics. I think that our listeners are like, “How do I not go back? How do I keep doing what I love? My heart is in it, but logistically I can’t figure it out.”
Jennifer:That’s a great question. I’m going to tell you something that seems really crazy. What I mostly did to get my money situation straightened out other than dealing with the victim thing was following what I call “my divine guidance.” How I view the world now is the world is energy, right? This physical reality isn’t really physical. It’s a realm of consciousness. Really, what creates financial balance is aligning your energy with financial balance.
I know it sounds a little crazy because it’s not like a spreadsheet with numbers. I never did a budget. In fact, I learned that budgets tend to fail, is I started following guidance from the universe or God or Source or angels, or whatever you want to call it. It actually, once I was able to tap into that, it actually gave me step-by-step processes. I’ll give you some concrete examples. Guidance, to me, appeared in, “Okay, you need to look at this area of your life. You need to look at this area.” The guidance appeared in that kind of format for me.
The first one was my own housing. I was spending way too much money on housing. One of the things I was spending money on was I always wanted a guest room. I would rent more expensive places because I could have a guest room. My guidance said, “You’re spending money on something you never use. You never have guests, hardly ever.”
Lara:[LAUGHTER] Darn it! [LAUGHTER]
Jennifer:If you do have guests, they’re people that are just staying for free because they don’t want to pay rent. They said, “That’s not in your highest good. You don’t need a guest room.” I cut my housing cost almost in half just by saying, “All right, that’s not my highest good.” That’s how your guidance works. It’ll show you an arena of your business that you need to look at.
Another example is with my employees. My guidance was saying, “Look at all your employees. Where does the energy feel imbalanced?” I’m like, “Oh, that employee feels off.” My guidance was saying, “Look into that. What feels imbalanced about that?”
Another thing that I started to look at, too, was, “Where do you feel like you’re putting money out with no return? Or where do you feel like you’re providing more work than you’re receiving?” For example, if you’re spending two hours on something and you’re not receiving any income in return, that’s an area to look at. It’s really looking at every aspect of your life. If you feel like, “Okay,” let’s say you’re a musician and you want to make money doing music, and you feel like, “Well, there’s no way.” [00:40:04]Well, first of all, if it’s in your heart, there’s a way. First, it’s recognizing that if it’s in your heart that there is a way, and it may not seem like the traditional path. Then asking for guidance because a lot of times we don’t even ask for advice or guidance. We just kind of think we’ll figure it out on our own, but that typically doesn’t work. Because again, you need to shift your energy, not just try to do something irrational, right?
If you ask for guidance, you’ll get your next step. I can’t tell what that is for everyone, but you’ll get some kind of step. It may say something like, “Well, move here. Or approach this person. Or make this title. Or get this job, but have your evenings free to do your hobby,” which will turn into your business, right? It’s like following that next step. For me, I hated my job and my guidance was saying, “All right, go to massage school.” I’m like, “I don’t know how this is going to lead to a new career. I have no desire to be a massage therapist, but I’m going to follow my guidance because why not?” Right? I have nothing to lose.
I went to massage school at night. I kept my bill-paying job during the day, and almost like guidance will feed you steps one by one, almost like breadcrumbs. You may not see how it’s all going to work out, and that’s another thing that’s hard about guidance is you just kind of get the next step.
Lara:Right, you don’t get the whole picture.
Jennifer:You don’t get the whole picture.
Lara:It’s frustrating. [LAUGHTER]
Jennifer:It could be frustrating. But if you follow that, if you heart says, “Yes, yes, yes, massage school. Yes, yes, yes!” I followed that and in massage school, I discovered subtle energy. I’m like, “Wow! This is my life work.” So your guidance oftentimes lead you to your life work. Now from there, I got, “Here’s your next step. Go to this lecture.” I just kind of followed guidance because I felt like I had nothing to lose, and I didn’t really second guess it. I just followed it, blindly followed my guidance.
I went to the lecture, and then I met Richard Gordon, who’s my business partner now. They said, “By the way, you’re supposed to run his company.” A complete stranger, but I’m like, “Oh, okay. Well, that’s interesting. Thank you, guidance. I think you’re insane, but whatever. I’m kind of going to…”
Jennifer:I believe that when the heart wants to do something, your guidance will guide you, and it may seem weird. It may seem totally off the wall.
Lara:You say go for it anyway.
Jennifer:Go for it, anyways. I feel like when you’re struggling financially, as well, again, following each piece of guidance as it comes along, and you’ll get it like a picture. “Oh, I need to look at that area of my life, or I need to look at what I’m charging because it feels imbalanced.” Your guidance can actually tell you what to charge.
Lara:I love it.
Jennifer:Yeah, it’s all there for you and being willing to follow it. I think part of my[INAUDIBLE 00:42:57]part was I was following logic or what other people were telling me what to do rather than my guidance. A coach would say, “You have to do that sales funnel,” and my heart didn’t want anything to do with it. I’m like, “Nah, I don’t want to do it, but if you think that’s the right thing to do.”
Lara:Right, and then we do it. We spend the money, and then we get dinged. [LAUGHTER]
Lara:Right, but it worked for everybody else. Why isn’t it working for us? [LAUGHTER]
Jennifer:Uh-huh. Yeah, and that’s the thing. If your heart is saying one thing and you’re second-guessing it or people are telling you, “Oh, that’s totally wrong. You got to do it this way.” Follow your heart.
Lara:I love that. Follow your heart. The budgets and all of that, that’s all your head. Yes, it makes sense. It’s the worldly way, but it’s never worked for me, either. Never. People are like, “Let me see your budget.” I laugh. I’m like, “I can show it to you, but that doesn’t mean anything.” [LAUGHTER] So.
Jennifer:I hear you! I hated budgets because it never worked out and plus, like I said before I got my energy aligned, if I cut money off my budget, my income would go down magically on its own.
Jennifer:It was amazing. Or if I earned more money, I’d all of a sudden have this expense, like my car would break down or plumbing would leak or something crazy. That’s why it didn’t work. The linear thing just never worked out.
Lara:I love the terms that you use, financial alignment. Then you say, “Without feeling deprived,” and I think how you’ve just described it is how you do it without being deprived.
Jennifer:Mm-hmm. When you’re following your heart and you’re only spending money on things that you love or you’re charging what feels right from the deeper spiritual sense, not what people tell you, what happens is you don’t feel like you’re missing out because your heart is open. You’re following your heart so you don’t feel like, “Oh, I need that dress because I’m supposed to wear that to my job interview,” or whatever that is. If you’re following your heart, your heart is going to guide you into what you really love, so you don’t feel like you need certain things anymore.
Lara:What if your heart is guiding you to buy those shoes and that outfit? [LAUGHTER]
Jennifer:Then I would say follow that, for sure.
Lara:[LAUGHTER] Just kidding. I love it. Well, the financial alignment. You say it frees up your energy in a massive way, and I can truly feel that and see that as you describe it.
Jennifer:Yeah. Because what really is is we get so weighed down by all these burdens in life like closets full of stuff we never use, stuff that we buy in the garage that’s just hanging out there. Everything in our life carries an energy to it. It’s like baggage, sometimes. All that stuff that we never were really that into anyways, once you eliminate it from your life, it’s actually freeing. If you have to let somebody go that doesn’t resonate with your company, it frees up your time. If you’re no longer doing a sales funnel that you don’t want to do anyways, let it go. You don’t have to do it.
Lara:You don’t have to do it. How freeing is that? That’s so, so amazing. [LAUGHTER]
Jennifer:That’s freeing. Yeah.
Lara:You write in your book financial alignment is a harmonious coexistence between your heart and your money. That feels so good. [LAUGHTER]
Jennifer:Yeah. Where your heart permeates — and I’m not perfect at this — but eventually the goal is your heart permeates every aspect of your life, including how you do sales and marketing, so that everything you do you love.
Lara:Do you feel like your business is in this perfect alignment now?
Jennifer:I feel like it’s a beautiful alignment because, first of all, there’s relatively zero drama.
Lara:Yay! We like that. [LAUGHTER] We don’t need any drama.
Jennifer:Yay! We love it. I have a bunch… yeah, it’s so awesome because I have so many different employees all over the world. It’s so amazing that it just runs, and everyone is motivated. I used to have a lot of drama. In addition to having financial stress, I had employee stress. It’s like cleaning up all of that at the same time has been pretty amazing where you just enjoy your day without having tons of drama or stress.
Lara:I love it. Thank you so much, Jennifer, for joining me today.
Jennifer:Oh, thank you. I really appreciate it. This was a great interview.
Lara:It was so much fun and we look for Spiritual and Broke. So probably spring 2018 you’re thinking?
Lara:Awesome! Thank you, Jennifer, and thank you, listeners. I invite you to listen in every Saturday here at 10AM on WSRQ, online, or iTunes podcasts for even more amazing conversations with visionaries and myself who are here to help share their wisdom to support you. For ongoing inspiration from me, always go to larajaye.com to receive the first few chapters of my bestseller More Than Enough. Until next time, choose happy.
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